American Real Estate Partners and Cushman & Wakefield hired MTG to brand and market three buildings that were a part of the Merrill Lynch corporate campus in Hopwell, New Jersey. We branded the 300,000 SF amenity-rich headquarter-quality leasing opportunity as Princeton Place at Hopewell positioning it in the Princeton office market. MTG developed a creative campaign around the concept of a campus within a campus including, print, digital, environmental and interactive media. The property is now 100% leased.
American Real Estate Partners
Cushman & Wakefield